"LET'S GET DIGITAL" NFP WORKSHOP
MAKE YOUR ORGANISATION'S WEBSITE SING!
LET'S GET DIGITAL NFP WORKSHOP DATES AND CITIES
Auckland - Monday 2nd March 2020 (The University of Auckland)
Wellington - Wednesday 4th March 2020 (The Salvation Army)
Dunedin - Friday 6th March 2020 (University of Otago)
Sydney - Friday 24th April 2020 (Beaumont People)
(Limited to 30 attendees per workshop)
Scott Lockie, CEO Australian Charity Guide and emPOWER Your Mission
Doreen Brown, website, digital and SEO specialist
WHY SHOULD YOU ATTEND?
Your NFP website is your organisation's shopfront. Many NFP websites belong in the "digital graveyard" - outdated, text heavy, unresponsive, bland and boring. Learn how to give your website a makeover and drive more traffic and conversions. We'll also show you how to access the $10,000US per month Google Ad Grant.
Website, digital and SEO specialist Doreen Brown from Doreen Brown Consulting, in conjunction with the Australian Charity Guide, will be running a one-day "Let's Get Digital" NFP Workshop specifically tailored for NFP organisations.
WHAT TOPICS ARE COVERED?
Snapshot of the NFP sector and the latest domestic and global NFP digital and technology trends, benchmarks and reports
SEO best practice - understanding the fundamentals & formula for success
Importance of video content to drive SEO
Website structure and content (video, structure, blogs, podcasts, testimonials, voice search, AI and Chatbots, infographs etc)
Case studies of NFP websites that work well
Exercise to uncover what you want from your website - donations, corporate partners, branding, volunteers, clients
Tips on how to keep your website fresh and engaging and mobile responsive
Website benchmarking and best practice
Importance of website testing
Google Ad Grants - Google are giving NFP's $10,000US per month to spend on in-kind advertising. We'll show you how to apply for and administer the grant
Harness the Power of Google: Google Analytics, Google trends, Google Remarketing and Geo-targeting
WHO SHOULD ATTEND, THE COST AND WHAT'S INCLUDED?
This workshop is a "must attend" for all NFP staff and managers working in the digital space
Early Bird Special $399AUD for full day workshop
One full day of amazing insights and practical tips from one of Australia's leading Digital Experts
The opportunity to network with NFP sector experts and peers
Fully catered - morning tea, afternoon tea and lunch
“A well paced, informative and time efficient session. I really enjoyed it and see applications both in my current role and the future.” Abra Pressler, Early Childhood Australia
“Highly recommend "Let's Get Digital" to anyone in the NFP industry or anyone with an interest in Digital Marketing. A good overview of all things digital. All was relevant.” Nicole Harding, Beaumont People
“Exceptional knowledge and presentation. Everything you thought you knew (but didn't) about SEO and NFP’s.” Steve Offner, Go Gentle Australia
“Really valuable course - well presented with great examples. Great to take away some tips that can be put in place quickly. I also learnt new technical skills. Thank you.” Sharon Ellicott, NSW Rural Fire Service Association
"Lots of tips and tricks. Knowledge that we can start using immediately.” Kerry Haywood, Pilates Alliance Australasia
"I never give 10/10 but today gave me lots of takeaways, many thanks.” Deirdre Campbell, St George Community Transport
"A lot of knowledge from both presenters on effective ways to utilise SEO.” Vanessa Ciabatti, Kari
“Great. Clear, concise and precise. Scott and Doreen totally know their field. Up-to-date and very contemporary. Their advice and info will be so useful.” Andrew Proctor, IDEAS